In addition to delivering attractive profit margins, Webroot's innovative new program includes access to the Channel Edge Partner Toolkit for all partners. This toolkit contains an innovative set of sales and marketing tools designed to help partners rapidly grow their business with Webroot support at every stage of the sales cycle, from customer education and prospecting, to successful deal closure.
Key elements of the Channel Edge Partner Toolkit include:
Here's some responses to the news from various publications:
By Chris Gonsalves
By Mark Cox
By Dan Kobialka
The VAR Guy
By Michael Cusanelli
Earlier today, we got news of two more pieces of great coverage, this time, from two of the UK's top three channel publications.
1. Channel Pro: "Webroot enhances reseller programme with sales toolkit"
'"David Bennett, vice president of worldwide consumer and SMB sales at Webroot says: Our objective is to increase our network of highly-skilled and motivated partners with deep expertise in our products, so our users get the best experience possible from pre-sales evaluation to post-sales support."
(Source: Channel Pro)
2. Microscope: "Webroot goes for SME growth with channel partner programme"
"The new programme has three main strands; web content syndication, a resource centre and social syndication. Partners can expect to receive updated content, sales and marketing material and the tools to communicate with potential buyers through multiple social media sites."