Kurt Long and Avani Desai on March 9, 2016
Today’s modern CRM systems are vital to your business’ success. CRM data now holds every aspect of your business’ proprietary information from corporate intelligence to sales data; as well as your customers’, from buying patterns to PII. A data breach to your CRM could be devastating to your organization resulting in lawsuits or irreparable harm to your brand’s reputation and customer trust. With so much at stake, here is what you need to know to protect your CRM.
The Value of CRM Data
Today’s modern CRM systems contain data that is invaluable. These systems hold significant information about corporate intelligence, financial information, sales data, patient health information, credit card information, banking wiring instructions, and every possible detail about a company’s customer. In fact, a single CRM customer instance can store vast amounts of regulated, confidential and proprietary information.
Full Article
Reply
Login to the community
No account yet? Create an account
Enter your username or e-mail address. We'll send you an e-mail with instructions to reset your password.