Traffic Alchemist turns base metal into gold
20 Apr 2017 at 16:00, John Leyden An elaborate online ad scam that disguised junk traffic as views on reputable sites has been costing advertisers as much as $7m per month.
Fraudsters behind the "Traffic Alchemist" scam dressed junk traffic as quality views originating from Google and Twitter.
They began by buying traffic, typically on porn or torrent sites, known for long viewing times. The long sessions were then split into hundreds of short sessions on "legitimate, lucrative" sites operated by the fraudster.
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