FTC Finalizes Snapchat Settlement

Agency's Investigation Triggered by Data Breach
By Jeffrey Roman  http://ef67fc04ce9b132c2b32-8aedd782b7d22cfe0d1146da69a52436.r14.cf1.rackcdn.com/ftc-finalizes-snapchat-settlement-imageFile-4-a-7745.jpgThe Federal Trade Commission has approved a final order settling charges that Snapchat, which offers a photo and video mobile messaging application, deceived consumers with promises about the disappearing nature of messages sent through the service.
 
The settlement is part of the FTC's ongoing effort to ensure companies truthfully market their apps and keep the privacy promises made to consumers. As part of the order, Snapchat is prohibited from misrepresenting the extent to which it maintains the privacy, security or confidentiality of users' information.
 
In addition, the company will be required to implement a comprehensive privacy program that will be monitored by an independent privacy professional for the next 20 years, the FTC says.
 
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