Steve Ballmer flourishes a Lenovo ThinkPad Helix hybrid tablet-laptop at the Build Conference Wednesday. He mocked the dedicated tablet as unusable and/or inefficient.
Microsoft CEO Steve Ballmer pitched upcoming "2-in-1" devices hard Wednesday at the Build Conference. Part of the pitch included mocking the dedicated tablet experience.
Here's what Ballmer said.
That, ostensibly, is the salient advantage Windows 8.1 (and past Windows devices have over Apple and Android tablets.
Ballmer made his case at Build with the Lenovo ThinkPad Helix.
After praising the hybrid's weight (only two pounds), its mainstream Core i7 processor, built-in pen, "full-day" battery life, its keyboard (with extra integrated battery), he claimed it is both a "powerful PC" and "powerful, capable...tablet."
Microsoft appears to banking heavily on these devices to win over iPad and Android tablet users. In combination with Windows 8.1 and Microsoft Office, of course.
Microsoft's Surface -- which comes with a physical keyboard -- is another manifestation of this strategy.
Is Ballmer right? Will the crush of 2 in 1 devices running Windows 8.1 due to hit the market in the coming months strike a chord with users? If past is prologue, Ballmer may have to amp up his pitch.
Source : Cnet.