Microsoft gets real, admits its device share is just 14%

'We can't stick with the status quo,' says COO Kevin Turner; argues that the small share offers 'a much bigger opportunity than we've ever had'
 
By Gregg Keizer July 14, 2014
 
Computerworld - Kevin Turner, Microsoft's chief operating officer, acknowledged the reality that his company now faces, pointing out that the firm's operating systems power a small fraction of all devices worldwide.
 
"The reality is the world's shifted, the world's evolved," Turner said in a presentation today at Microsoft's Worldwide Partner Conference (WPC), which runs through Thursday in Washington, D.C. "We now measure ourselves in the total device space. And in the total device space we have a 14% share of devices, total worldwide devices."
 
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